A brand new brand for Kansas City! Watch this space for a new pharmaceutical company coming soon. I was hired to design a logo, color palette, font set and visual style to communicate Elevate's mission to repurpose established medications for new indications. The essence here is ‘elevation.’ Currently people have to wait for compound pharmacists to create new drugs for new indications that aren't readily available. Elevate Pharmaceuticals are repurposing existing medications to meet those needs using drugs that are already FDA approved, thereby eliminating the wait time. This brand helps Elevate have a clear message both visually and verbally, and to create media materials in order to begin pitching for investment.